Wreath-Making Workshops: Our Guide to Success

Wreath-Making Workshop

As the Christmas season approaches, we know you’re all gearing up for some magical wreath-making, both for clients and workshops. In the last few years, as many people have begun to prioritise experiences over things, wreath-making workshops have more than just a quick tutorial and a mince pie, they have become memorable creative gatherings; an opportunity to share the magic of floristry during one of the most festive seasons. As you all gear up for these busy workshops, it's essential to navigate the prep, manage stress, and make each session special. In this blog we’re sharing some guidance and ideas to ensure your workshops not only run smoothly but leave a lasting impression.


The allure of workshops lies in the collective experience of creativity, surrounded by the delightful scents of foliage, cinnamon, and oranges. Participants can revel in the joy of "playing with flowers" and take pride in crafting something they love. So follow our advice to have the best workshop season yet!


Anticipating Workshop Challenges

Heading into the workshop, you will probably feel a mix of excitement and stress, the key to feeling confident and ready for what’s to come is in effective preparation. The looming mountain of tasks and worries about organisation can be overwhelming. The meticulous planning required for a successful workshop like sourcing an ample supply of fresh and varied foliage, coordinating the logistics of the event, and ensuring all necessary tools and materials are readily available. You may also have worries about the workshop's commercial success, the challenge of distinguishing your workshop in a saturated market is definitely a concern, so you must infuse yours with your unique style and personality for both the event and the promotion to make it different.


Get Some Help!

Another common concern is giving everyone enough help to create their wreaths and manage the workshop efficiently. Ensuring that participants leave with a beautiful creation requires attention to detail and freelance support can be invaluable for offering assistance to anyone who might be struggling with the session. Remember, what seems simple to an experienced florist might be a challenge for a first-time wreath maker and you don’t want to be spending all your time with one participant and ignoring everyone else. Make sure you stay aware of what’s going on in the room, circulate regularly and if you can get some help then dividing the room in two and focusing on your half will definitely ease the workload. We’re experts in filling your last minute freelance requests, so if you’re thinking you might need an extra pair of hands for an upcoming workshop then get in touch and we’ll hook you up with our amazing network of freelancers.


It’s All About the Ambiance

Beyond the mechanics and the ingredients, it’s really important to think about the twinkly ambiance of the time of year. Pretty candles, music, fairy lights, festive scents and seasonal snacks and drinks - all of these elements will add that special something extra to your workshop. While ensuring a great selection of foliage and ribbons is crucial, the atmosphere plays a significant role in making the workshop memorable and enjoyable. Get the Christmas tunes on and the mince pies out!


Overcome Your Fears

For many florists, the challenging part of workshops is actually speaking in front of a group. It can be nerve wracking to step into the spotlight, but you need to try and embrace the confidence that comes from being an expert in your field. Remember, participants are not judging your demo; they are admiring your talent, they’re there because they already think you’re great and all they want to do is to learn and have fun. You’re not on tria, you can do it bit by bit and help whoever needs help, guiding people as they get creative. Embrace your role as the experienced designer you are and you’ll encourage your participants to flourish!

 
 

Our 3 Top Tips for Workshop Success

1. Offer a diverse selection of materials for participants to work with, ensuring a range of textures and colours.

2. Step confidently into your role as an expert. Participants are there to learn from your talent and experience.

3. Enjoy the process and have fun. Let your passion shine through and create a relaxed and enjoyable atmosphere for everyone.

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